Good People Doing Good Work

Good people want to do good work for good wages so that they can have a good life. And managers are responsible for ensuring that these good people know what is expected of them.

Expectations need to be clear. When good people attain those expectations, it's up to management to set the bar just a smidge higher. Once the new expectation has been met, set a new standard.

The problem though is that managers become too busy putting out fires, settling petty disagreements and attending too many meetings to be able to check in regularly, to recognize achievement when it happens (not just once a year) and to make sure that the work they give to good people is challenging enough to engage but not too challenging causing disengagement.

That means a manager needs to manage - every day. Managers need to set their people up to excel - not just be competent.

An Attitude of Excellence is about giving your best, doing your best and being your best. Performance expectations need to be conducted regularly - not just once a year - unless you only open your doors once a year.

The market can change plenty in a year. Are you keeping up?

--
Kevin Burns - Corporate Attitude/Culture Strategist
Speaking Web Site http://www.kevburns.com

Creator of Filter-Free Fridays™
Creator of the 90-Day System To A Greatness Culture™

Coming Soon Kevin's 8th Book - "Your Attitude Sucks - Creating An Oasis of Greatness In A Wasteland of Mediocrity
Subscribe to Kevin's Attitude with ATTITUDE Blog by Email
Follow Kevin on Twitter @attitudeburns
The Official Kevin Burns YouTube Channel

Friday Is Employee Recognition Day

Friday, March 5, 2010 is Employee Recognition Day. Now you might think that a day like this is kind of cute and meant to be lighthearted but it's not a really serious thing. That may be true, but then so is Valentine's Day and Mother's Day. Try not to take those two days seriously and see what happens. You would never dishonor your mother on Mother's Day nor your spouse on Valentine's Day if you want to have peace and harmony at home.

Think of Employee Recognition Day the same way. If the employee knows that it's Employee Recognition Day and no attempt is made by management to recognize them, you might as well have forgotten your spouse on Valentine's Day. You will have created a bigger chasm between employees and management.

Yes, there is the argument that you don't need a special day to recognize your employees and you would be right. But you don't need a special day to recognize your sweetheart or your spouse but it seems to be the only days of  the year that many do honor them. So we have this day to force the laggards to get with the program and show their gratitude. It is a day designated to REMIND managers that they have a staff who do their work without a lot of recognition: managers get so wrapped up in attending endless (and pointless) meetings that there is little time left to say "thanks" to their people.

So this Friday, show your Attitude of Gratitude by springing for pizza for the staff, buying a $25 Starbucks card for each member of your team or giving a heartfelt, handwritten card personally prepared for each member of your team. Do NOT hand out awards that day. Friday is Employee Recognition Day. That means all employees are recognized - not just your superstars.

If you want to build a culture of engagement in your organization, you will recognize your people on Friday. Then, make a decision to make the first Friday of every month, Employee Recognition Day. One simple change in your corporate attitude will spread the word that yours is a great place to work. More people will be lining up to work there - good people - not just the ones who are available.
--
Attitude w/ ATTITUDE by Kevin Burns - Corporate Attitude/Culture Strategist

Creator of the 90-Day Strategy to Greatness Culture


Subscribe to Kevin's Attitude with ATTITUDE Blog by Email
Follow Kevin on Twitter @attitudeburns
The Official Kevin Burns YouTube Channel

Engage In Something Meaningful

Managers who spend endless amounts of time sitting in their offices waiting for the next crisis to handle normally find themselves handling a lot of crises.

Managers whose Attitude is that staff need to be watched usually find things to need to watch their staff about. In other words, they will always find things wrong that need addressing right away.

Managers who have developed an Attitude of praising their people usually find that they have much to praise their people about. People work well for managers who appreciate contribution.

There is always much discussion about how to get employees to engage better in their work. Focusing solely on engagement is a mistake. Engagement is what you want the end result to be. It should not be the focus of the strategy but rather the result of implementing the strategy.

The truth is, employees engage better when the work means something. When a manager praises them for their effort, then the work means something. When customers return and are loyal because of the employees efforts, then the work means something. When the company or employee are recognized in the community for their tireless efforts to make their community a better place, then the work means something. When lives are changed, families are helped and problems are solved, then the work means something. When the work is defined as people giving service to people, then the work means something.

You will never get employees to engage themselves in work that doesn't mean anything. Managers need to make their workplaces meaningful if they want to engage their employees. It is not meaningful to find fault with your people or to sit and wait for another disaster to handle. That is how you make the work look futile - not meaningful.

Create a culture of meaningful work and you create a workforce of engaged individuals.
--
Attitude w/ ATTITUDE by Kevin Burns - Corporate Attitude/Culture Strategist

Creator of the 90-Day Strategy to Greatness Culture


Subscribe to Kevin's Attitude with ATTITUDE Blog by Email
Follow Kevin on Twitter @attitudeburns
The Official Kevin Burns YouTube Channel

Bad Advice From Old People

"Get a good education. Get a good job. Make sure there is a pension. Retire early if you can."

How many of our parents said something like that to us in high school? Parents thought they had the right advice. But now it turns out that advice like this is what is disengaging employees at work.

Get a good education - more importantly get the right education. A degree in astrophysics is a good education, unless your love is in marketing. Then that astrophysics degree was a huge waste of your time even if you could make more money in astrophysics. People get degrees in great-paying professions but hate the work. That's how you become disengaged from your work. Make sure your education is in something that you will love to do for a lifetime.

Get a good job - no don't. Get a great career. You don't want a "job" - you want a career. When you stop looking at what you do as a job and instead view it as a career that you chose (even temporarily), you engage better and find more reward. A job is just a paycheck. Most could give a fiddler's damn about a job. But a career? You will protect that and keep up with changes and your education. You will be inspired to become the best in your field. But a job? Who cares.

Make sure there is a pension - especially if it just a job. Just showing up at work and doing just enough to not get fired qualifies anyone for a pension. You could be the world's worst school-teacher and you will get the same pension as the best teacher. Pensions are not incentive to perform. Perhaps the whole pension idea should be reformed to become commensurate with effort and engagement during the working years - a lifelong performance bonus, if you will. That would force people to give their best all through their work life and to choose something they would enjoy doing.

Retire early if you can - or not. I'm sure Richard Branson and Donald Trump are just waiting for retirement (Branson is 60 this year and Trump is 64). Bet they can't wait to stop slaving at their jobs each day so they can enjoy their retirement years of doing nothing and collecting their pensions. If you love something, you won't want to retire. And if your company forces you to retire, open your own consulting business to keep active. Why is it that we force those with the most wisdom to leave organizations?

Kids, ignore the "advice" of old people in jobs who do just enough to not get fired, who educated themselves in a discipline that gave them no joy (because they thought it was the right thing to do) and who are counting down the days to retirement so they can collect a pension from a job that they really didn't care much about. Look for the people who went against convention, who chose to rely on their smarts, their hearts and their spirit and who defied what old people told them and made their mark in this world. They're easy to find. They're the old people who are still working because they love what they do that much. Take their advice - not someone who can't wait to check out early.
--
Attitude w/ ATTITUDE by Kevin Burns - Corporate Attitude/Culture Strategist

Creator of the 90-Day Strategy to Greatness Culture


Subscribe to Kevin's Attitude with ATTITUDE Blog by Email
Follow Kevin on Twitter @attitudeburns
The Official Kevin Burns YouTube Channel

Bad Management Creates Disengaged Employees

Employee engagement is already a big enough challenge. And as many solutions as there may be to fixing the employee (since it is widely believed that it is the employee who needs to be engaged - after all it is called "employee engagement"), I believe that an employee will focus and engage when the external forces are right. That means, if there is poor engagement in one department over another, you likely have a management problem. Your managers are disengaging the very people you want to be engaged.

Here's what I mean. A well-meaning and engaged employee shows up to work each day and is constantly pestered by:

• Unnecessary meetings,
• "can you come into my office?"
• "what are you doing for lunch?"
• too many surveys,
• talking loudly outside the office or cubicle doorway,
• random verbal announcements (can I have your attention for a minute),
• Christmas party planning,
• managers who really take the MBWA (Management By Walking Around) far too literally,
• and more.

Add to that the chatter of co-workers, gossip and useless social planning meetings and you have a recipe for, at best, a four-hour workday of productivity. Each interruption requires an employee to have to collect his or her thoughts and re-focus on the original task.

Look, I'm a man. I understand that we're not the greatest multi-taskers so why are you interrupting? (Yes, I know the ladies are snickering here.)

Interruptive and ego-driven managers cause attrition to rise. Want to find your own company's worst offenders? Check your own company's attrition numbers by department. The highest attrition usually means the worst managers.

People don't abandon a good manager; a great boss. People leave lousy, awful, terrible and inept managers.

So if you want to engage your employees, give them a manager that encourages engagement. If you've got high turnover in one department, stop listening to the excuses from that manager and do your own due diligence, before you lose more good people. Change your attitude and engage yourself in solving a recurring problem.
--
Attitude w/ ATTITUDE

Subscribe to Kevin's Attitude with ATTITUDE Blog by Email
Follow Kevin on Twitter @attitudeburns
The Official Kevin Burns YouTube Channel

Drivers of Employee Engagement

Question: Top research firms such as Towers-Perrin, Blessing-White, Gallup and others have been able to characterize collectively more than 20 drivers that drive employee engagement. What kinds of initiatives of Employee Engagement do you think can make a difference in times of economic recession?

Answer: Simple answer to your question, regardless of what's happening with the economy is this: anyone can be immediately engaged and it will sustain if they have a reason to get out of bed in the morning and to feel like whatever they are doing makes a difference.

That's it. If any person in any position can feel like their work and their contribution will mean something they will engage themselves. That's the difference between a career and just a job.

Sorry, I don't buy into the whole list of 20 drivers as it concerns engagement. Give people some meaning in their lives, show them how they make a difference, remind them of it now and then and they will do it because it's important. People want to feel valued. Important work is valuable work.

Make people feel as though they don't matter and they won't matter.

It's so simple. So, let's not make this discussion any harder than it needs to be. Oh, right, I forgot, some people like to turn something fairly simple into a complex science to prove that they've got more answers than the rest of us. That's not engagement - that's egotism. Big difference.
--

Why Should You Be Hired?

My friend and mentor, Brian Stecyk, sent me an email recently in response to a Blog entry I had written called Memo From The Customer. In it, I mused aloud as to why front-line staff feels that everything else, other than serving me, is more important at the time of my transaction. All I was asking for is a little attention and a genuine thankfulness for my business – not a tall order really.

Brian sent along the following comments that included a great observation at the end.

Great column. Every time I interview someone, I ask them the question, "Why should I hire you?" I have received the following responses:

• Because I am nice.
• Because I need a job.
• Because I am a hard worker.
• Because you need someone.

But not once in 28 years has anyone ever said, "Because I will help your business earn a profit."

When I inform them of what I am looking for, I usually get an absolutely stunned response. It is as though the thought that they must make a contribution to the bottom line is heresy. On a couple of occasions, interviewees even remarked, "It shouldn't be all about money and profit." Obviously those people did not get hired. Without profit I cannot hire anyone.

ATTITUDE ADJUSTMENT: As the market heats up with increasing competition for the same numbers of jobs, what are you bringing to the table that is better than the last guy who was interviewed? What is it that you possess that you do better than anyone else?

At no time in history (I am guessing here) has a paycheck ever been handed to an employee with a little notation in the bottom left corner of the check that reads, “For Being Nice,” or “Because You Needed A Job,” or “Because We Needed Someone.” That’s not why you get hired.

If your Attitude on the job is one of “that’s good enough,” when it comes time for performance and pay review, your employer is likely to say, “What we’re paying you right now is good enough.” If you want to be paid more, you need to be valued more. If you want to be picked over all of the other job seekers, you need to have more value than they. If you want to be promoted, your number of years on the job aren’t enough – you need to be more valuable than the others being considered.

If you think you’ve gotten as far in your current job as you can go and you’re not the person running the place, then people don't think you're worth more and you obviously haven't given them any reason to think differently.

If you won’t do the work to get better, become more knowledgeable and to become the most valuable person in your organization, then why should anyone pay you more? That’s like paying more money for the very same item, made by the very same manufacturer at the store next door. Why would you pay more for it? It hasn’t been improved and it will do the same thing it always does.

What’s your edge? What makes you more valuable? What is demonstrably different about you?

If The Job Is Boring, Maybe It’s Not The Job

Ok, you’ve heard about Southwest Airlines. They are the airline in the United States that makes the experience just a little bit different. As a flight attendant on any airline, what do you think the boring parts of the job are? My guess, having flown enough, is that the announcements on most airlines are always the same, the passengers all start to look the same, the airports all start to look the same and you can bet that the boredom factor can be high when you’ve been up and down on five or six flights in the same day.

So that means that the fun on the job would be up to the employee – otherwise it’s a boring affair after a while.

Have a look at the following video to see what happens when you exercise a little creativity in the mundane work each day.



ATTITUDE ADJUSTMENT: Don’t complain that the job is boring. It’s boring if you let it be boring. If you want some excitement, make it exciting. You’ll have many more better days than boring ones.

Is Stress Really The Problem?

The Global Business and Economic Roundtable on Addiction and Mental Health conducted a survey to determine the Top Ten Stressors at work. Here they are:

• 10. "The treadmill syndrome" - Employees who consistently have too much or too little to do create a lot of stress.
• 9. "Random interruptions" - Keeps employees from getting their work done - telephones, walk-in visits, supervisor's demands.
• 8. "Pervasive uncertainty" - Created by constant, unsatisfactorily explained or unannounced change.
• 7. "Mistrust, unfairness, and office politics" - Keeps everyone on edge and uncertain about the future.
• 6. "Unclear policies and no sense of direction" - Causes additional uncertainty and undermines confidence in management.
• 5. "Career and job ambiguity" - Creates a feeling of helplessness and of being out of control.
• 4. "No feedback - good or bad" - People want to know how they are doing, and whether they are meeting expectations.
• 3. "No appreciation" - Generates stress that endangers future efforts.
• 2. "Lack of communication" - Leads to decreased performance and increased stress.
• 1. The greatest stressor in the workplace is "lack of control" - Employees are highly stressed when they feel like they have no control over their participation or the outcome of their work.

In reading this list, I was struck by a single thought: there really is only ONE stressor at work – lack of control. The lack of control is really the one constant in every one of the other nine stressors. Lack of control in workload, interruptions, change, mistrust, direction, job security, feedback, appreciation and communication are what are causing the stress.

Now it’s been said that stress is a killer. I don’t buy that. Instead I believe that our inability to handle stress is the killer. It’s not the stress. It’s our in ability to handle it.

It’s not the job. It’s our inability to handle all of the issues that come up in the job.

As I wrote in a recent Blog entry, there’s a difference in the outcome of the work you do when you take on the attitude that your job is your career, even if it’s only your career for now. It no longer becomes just a job. A career is something you manage. A job is just something you grumble about having to do.

Change your attitude on your work and your work will begin to improve. Don’t argue with me on this one. I am right (been there done that). The moment you change your attitude on your “job” being more than just a job and instead being a career, you will begin to see the “job” in a whole new light. And believe me, there is a whole lot less stress when you start taking control of where you work, how you work, the quality of your work and the contribution you make to your work.

ATTITUDE ADJUSTMENT: Are you feeling out of control on the job? It’s likely because you’re letting every one else decide your career for you. Stop it. Take back the control.

You may need A job but not necessarily this one. Are you working because of the pension you’ll receive at retirement? Then you’ve already checked out mentally and are counting the days until you retire. That’s no way to manage a career. That’s a prison sentence.

I’ve said it before and I perhaps need to say it again: the more valuable you become on the job, the less likely you are to be replaced. Increase your value. Get better at communicating, thinking, sharing ideas, focusing and embracing change (it is a good thing most times). Read the Leadership books. Listen to the CD’s. Go to the seminars. Get better. Get stronger. Get more valuable. And if you choose to NOT do the work to improve yourself and your value, well then sorry. There is no one then who can possibly guarantee that something drastic won’t happen to you. That should stress you a little.

You Are Here

It was 1942 when Bing Crosby first sang the immortal White Christmas in the movie Holiday Inn. As a Canadian, there haven’t been a lot of Christmases that I can remember that weren’t white. But the trick in Canada, because the country is so large with weather that is so diverse, is having a coast-to-coast-to-coast (Pacific to Atlantic to Arctic) white Christmas which hasn’t happened in Canada since 1971. This year it will happen.

The weather across the country has been, well, wintry this year. The East Coast is getting hammered with snow this week. The central provinces have had their snow and Canada’s busiest airport, Toronto’s Pearson International, is still trying to catch up with the hundreds of delayed and canceled flights over the weekend due to heavy snow. Those flight delays and cancellations have rippled across North America creating a backlog across the continent. In the meantime, the Prairie Provinces have been hammered by snow and brutally cold temperatures. Then there’s the usually seemingly tropical West Coast - which usually has more rain during the winter - which has been pounded by snow this year (a foot of snow or 30cm which is huge in areas where hardware stores don’t normally stock snow shovels) this weekend alone. It’s white right across the country and we’re just a few days from Christmas.

In fact, this morning, as I was starting my car to warm it up because the temperature this morning was at -28°C (24° below zero F), my neighbor from across the road asked if I would give him a jump. Now if you’ve never heard that term (it is so Canadian), it means to help him start his car by connecting “jumper” cables from my car battery to his. Sometimes cars don’t start when it’s cold like this. I was pleased to oblige.

I recall my Uncle in Northern Ireland once asking me while I was on a visit there, “So what kind of temperatures do you have in Canada?”

I replied that depending on the area of the country, you could see swings of +40°C to -40°C (112°F to 40° below zero F).

Incredulously he asked, “Well why do you live there?”

Funny, but I never really thought about it before. I just live here. It’s the way it is and it is definitely winter (first day of winter was yesterday) in Canada. Canada is where I have chosen to live and the weather is the weather and there’s not much we can do about except embrace it and deal with it.

ATTITUDE ADJUSTMENT: As you walk through the shopping malls at this time of year looking for a particular store, you may find yourself in front of the big mall directory sign by the entrance. The most important thing on that big sign is the little red arrow that simply reads, “You Are Here!”

Nothing else on that sign makes any sense without the “You Are Here” arrow. And that’s the way it is in life. Without knowing where you are, you will never find a way to where you say you want to go. So as you take stock of the year you have just completed and begin to set your sights onto where you want to be in 2009, tell yourself the truth. Where you are is not the fault of the economy, the government, your boss, your spouse, your education, your circumstances or anything else outside of you. You are where you are by your own doing – no exceptions.

The economic downturn happened. Were you ready for it? Did you make the decisions this year that prepared you or hindered you? You always have a choice – always. You may not like the choices before you but there’s always a choice. (This part will require a serious attitude adjustment for some. If you’re resisting this idea, then life is NEVER going to get any better for you – ever.)

My friend and mentor, Ken Larson, says something that makes such perfect sense, “If you aren’t living your life by design then you are living your life by default. If you aren’t actively choosing to design your own life then you are living by default, and allowing anyone else’s design to be your life.”

Over this Holiday season, do something that helps you take better control of your own life for 2009.

Featured Expert in Safe Supervisor Magazine

Safe Supervisor magazine is a monthly publication dedicated to helping Occupational Health & Safety managers, supervisors and foremen become more effective in their jobs.

Last week, Dave Duncan of Safe Supervisor, interviewed me on a host of topics related to safety in the workplace. Primarily, our discussion centered around how to get non-complying workers to come around and to embrace the on-the-job safety procedures.

Safety Naggers Need a Bag of New Tricks
This is a two-part series on how supervisors can deal with workers who have an “attitude” and resist working safely. The first segment will look at how supervisors can approach such workers in a manner that doesn’t involve nagging. Part two will examine what supervisors can do to rein in workplace “cowboys” and what can be done when words aren’t enough to budge a bad safety attitude.

The interview is a two-part series that will be published in both the February and March 2009 editions of Safety Supervisor.

Safety IS an Attitude!

Leadership Versus Management

Question Posed This Week:

 

If everyone seems to know what leadership is when they see it, why do most organizations seem to bewail lack of leadership continuously, and why is there an apparent huge dearth of leadership at the top of most corporations these days?

 

Is it?
a) Accident of birth? Leaders are born not made?
b) Demographics? Maybe there is only one leader for every 1000 managers?
c) Training? Do our education systems train managers rather than leaders?
d) Selection? Maybe true leaders don't get selected in favour of managers or get screened out, or just maybe are not recognized as leaders?
e) Desire? Maybe folks just don't want to lead even if they have the skills & aptitude?

 

My answer:
Sorry, I don't buy into the belief that Leaders are born. Anyone can become a leader of any organization at any time. All that is required is a firm commitment to better oneself at every turn, acknowledging every foible and be willing to accept it and to continuously make improvements – real lasting improvements in becoming a better, more decent human being.

 

The more we read, the more we learn, the more personal discovery seminars (not that Meyers-Briggs or DISC fluff – a twenty-minute personality assessment which only explains why you are the way you are but not any real tools to change it) from real hardcore, locked-away for weeks at a time personal development journeys that we can attend, the more work we do on ourselves the more we become real.

 

Leadership must be authentic. In order to be authentic, a leader must be prepared to show all of him or herself - warts and all. Leadership comes from confidence. Real confidence requires no proof (think about that statement until you get it).

 

Management, however, can be done by anyone (I didn't say quality management). That's why it would be easier and more expedient to send someone to management school instead of self-discovery programs. It's quicker. It's cheaper. It doesn't remove the person from the workplace as long. And if he or she doesn't work out, the company can start again and send someone else.

 

You can be a jerk most of your life but it's in the "why" of being a jerk that we can discover many of our subconscious driving needs. Once we figure out what makes us tick, we can find more appropriate avenues to realize those needs.

 

Until organizations around the world figure out that you can't send a jerk to manager's school and expect him to become a leader, we'll keep ending up with the same old - same old. Leaders CAN be made. But they have to want to go out and get it. And it's hard work - I mean HARD work. Most people don't want to do the work. That's why there are so few leaders.

 

ATTITUDE ADJUSTMENT: If you need to have power and control – then you will only ever be a manager. If you want to help people become better, more proficient and help them find meaning in their work – then you are a leader.

 

If you need to demand respect – you will only ever be a manager. If you give respect knowing deep down that you get what you give, then you are a leader.

 

If you believe that your people serve you – you will only ever be a manager. If you believe that you are, in fact, in service to your people – you serve them - and that you work WITH them – then you are a leader.

 

You see, Leadership is an Attitude. Management is a position.
Service is an Attitude. Customer Service is a department.
Safety is an Attitude. Occupational Health & Safety is a program.
Engagement is an Attitude. Work is a job.

 

The moment you give up the NEED to be in control is the moment you stop being a manager and start being a leader. Managers control. Leaders inspire.

Employee Engagement Free E-Book

David Zinger from the Employee Engagement Network released a free e-book this morning, 52 Powerful Sentences of Employee Engagement Advice. I am one of the 52 contributing members of the network.

 

David Zinger writes, "With 52 contributions, you could read a different sentence each week in 2009 and work at applying the advice to your organization each week. Imagine how much stronger employee engagement would be in your organization if you did this each week! Follow our authors’ suggestions or create a sentence of your own."

 

Click here to get the PDF e-book for yourself. http://www.davidzinger.com/wp-content/uploads/free-e-book-52-sentences-of-employee-engagement-advice.pdf

 

If you would like to join the Network or simply read the posts, go to http://www.employeeengagement.ning.com.

 

Step-Aside Attitude Adjustment

So it’s the Christmas season. “Tis the season of giving. And as we all trundle through the malls during this busy gift-buying season, what better gift to give to your fellow man than a little courtesy.

 

This column was inspired by stand-up comedian John Pinette’s “Get Out Of The Line.”

 

This is the “Step-Aside” Christmas Courtesy Attitude Adjustment.

 

When you encounter a friend you just “have” to spend a little time with chit-chatting at the mall, remember you’re not the only customers in the building. Take your shopping carts and yourselves and step aside to allow other shoppers to not be impeded. The hallways are crowded enough without having to circumvent people who don’t care that they’re in the way of others.

 

As you try to find that perfect parking spot at the mall, you know, the one you circle like sharks in the blood-infested water, remember that you’re driving slowly. Step aside and let the other cars find a spot further down the row.

 

Has all that shopping got you a little hungry? When you get to the front of the line at your favorite restaurant at the Food Court, if you’re not ready to order (I can’t imagine what you were doing in line that you didn’t think to be ready to order), step aside and let someone who is ready to order do so.

 

Got your shopping cart full at the grocery store and the person behind you has just a few items? Step aside and let the lesser items customer go ahead (This especially applies at the $300 Store – you know – Costco? Honestly, when’s the last time you spent less than three hundred bucks there?)

 

When your full order of groceries has been bagged and the total comes up, please don’t suddenly remember that you have a coupon “somewhere.” Please be ready or step aside.

 

Feeling frustrated because the staff of the store can’t seem to comprehend simple customer service? Don’t lose your mind about it. Step aside, cool off and let this season be a happy one – it’s your choice after all.

 

Feeling less than your best with customers as you work in the stores at this busy time of year? Don’t even think you’re entitled to lose your patience with customers. Step aside. Cool off. Remember that everyone’s a little nuts this time of year. Trust me; you’ll be looking for someone to talk to in January. Don’t ruin it for yourself.

 

Are you a boss and conduct yourself as though being the boss is more important than serving the customer? Step aside and let someone who understands that “revenue” and “expense” are on opposite sides of the balance sheet. Step aside until you fully comprehend which side of the sheet your position is on.

 

Do you see that Salvation Army kettle right in front of you? This is the only time you DON’T step aside. Drop a few bucks in the kettle. The Sally Ann does good work. Just because there won’t be a gift tag with your name on it doesn’t mean your gift won’t make a difference in someone else’s world.

 

And on Christmas morning, when it’s time to open gifts, remember it’s not all about you. Step aside and let everyone else have their moment of sheer joy and wonder. Holiday time is for everyone.

 

Playing For Change

My friend and mentor, Bobby Ng, of The Pursuit Of Excellence personal development courses based out of Edmonton, sent me a link to an astonishing video today. This video is just a small sampling of a much larger project called Playing For Change. The video is part of the documentary that has traveled around the world collecting video of street musicians playing songs then piecing them together to form an outstanding musical experience from around the world.

 

From the award-winning documentary, "Playing For Change: Peace Through Music", comes the first of many "songs around the world" being released independently. Featured is a cover of the Ben E. King classic Stand By Me  by musicians around the world adding their part to the song as it traveled the globe. This and other songs such as "One Love" will be released as digital downloads soon; followed by the film soundtrack and DVD early next year.

Sign up at www.playingforchange.com for updates and exclusive content. Join the Movement to help build schools, connect students, and inspire communities in need through music.

 

Check out the video, check out their web site and then try to tell me that isn't a project that will change your attitude that we are all connected.

Bringing Outsiders In

You are, no doubt, familiar with the “swear jar:” putting money in a jar for every time you use a curse word? Rarely does anyone voluntarily contribute to the jar without being caught uttering a profanity. It requires a witness to make the other party cough up the cash. A contribution to the jar usually requires a little teasing or at least some chiding before the guilty party will ‘fess up. Once admitted, the realization is usually followed by another curse word at being caught and a double fine is issued.

When my daughter was growing up we had a jar in the house called the “I can’t” jar. Every time she uttered the words “I can’t,” she would contribute to the jar. I wanted to instill the lesson that she can - whatever she wanted to do she could do. The jar didn’t last long.

I was asked this week, while being interviewed for an article in Safe Supervisor magazine, how to bring “safety cowboys,” those who won’t get with the program by ignoring safety procedures, not wearing their Personal Protective Equipment (PPE) or doing things they way they’ve always done them because they haven’t been hurt yet, into the fold and getting with the program. My answer was based on the “swear jar” concept.

Instilling a peer-patrolled, PPE-Check program that allows members of the work-site crew to monitor each other would be more beneficial than a top-down, supervisor-led program. Any member of the crew flagrantly flaunting the safety procedures could be assessed a fine of either a fixed cost (for example $20) or have the offender immediately jump into a vehicle and run to purchase a round of coffees for the rest of the crew at the offenders cost.

Currently, many job sites workers watch for the supervisor’s vehicle to approach and yell out a warning to the workers to “safety up” because the supervisor is on the way. This, unfortunately, makes the one person responsible for the safety of the crew the bad guy (Is the one person who actually cares that everyone goes home safely really the bad guy?). Whereas, the peer-patrolled program ensures that the workers are abiding by the rules at all times by being able to issue a fine to their fellow workers without the need for a supervisor to issue a warning or consequence.

The workers become judge-and-jury and majority rules in the assessment of a fine. Instantaneous gratification to those abiding by the rules at the expense of those who break the rules forces those who wish to operate outside of the rules to get in line or pay up.

The threat of teasing or chiding by one’s peers is a far more powerful compliance tool than the top-down philosophy in place in most workplaces. This same program could be applied outside of safety to issues like workplace tardiness, lack of customer service procedures (for example, customers not being acknowledged within a specific timeframe), missed deadlines that may hold up the progress of fellow workers or even an open display of disrespect for the workplace, the employer or one’s fellow workers.

ATTITUDE ADJUSTMENT: Negativity, flaunting of the rules, not complying with procedures and grumbling are only allowed to foster in the workplace because there is no immediate consequence to the offender – and more importantly, there is no benefit for following procedures. So switch it up. Let managers manage and let the staff, the people who do the job everyday, police themselves. Empowering your people to improve workplace culture themselves encourages people to take ownership of what they do. People engage better when they have some control over what they do and how they do it. Call a brainstorming meeting and throw out an idea like this. Let your people take the idea, develop the mechanics and institute it themselves. You might be able to hide from the boss but it’s pretty tough to hide from your co-workers. And if you’re one of those on the outside refusing to get with the program, well, step up or pay up. If your workplace is fraught with whiners but you’re not one of them, you may never have to buy yourself another coffee ever again.

Cheap Or Safe? You Choose.

Last December, the government of the Province of Quebec passed legislation requiring all drivers in the province to have winter tires on their vehicles or face a fine equivalent to a new set of winter tires. It turns out that 38% of the accidents during winter months in Quebec are caused by the ten percent of the drivers who choose to drive all year on all-season tires. Quebec made the case, based simply on numbers, that in order to lower the number of collisions, lower insurance claims and lower numbers of injuries simply required a conscious decision to prepare oneself for less than optimum driving conditions. If the general public wouldn’t do it voluntarily, then in order to lower those numbers it would have to be mandated.

I made the switch to winter tires about four years ago and swear I will never attempt to drive in winter conditions on all-season tires again. There is a huge difference. In discussions with tire technicians over the years, I learned that all-season tires start to lose their grip at temperatures below 7 degrees Celsius (44 degrees Fahrenheit). Even with seemingly good driving conditions, a thin layer of frost on a road can cause you to lose your road grip and can cause you slide into another vehicle. If you live in any of the Canadian provinces or any of the Northern States, snow, ice and frost is a reality in the winter. Any barrier that comes between the rubber tread on the tire and dry pavement forces a driver to question him or herself while on the road. Any question, even a split-second of insecurity, makes you a worse driver than you would be in ideal driving conditions.

Drivers across Canada, however, are faced with a lack of selection of winter tires this year, some would say due to the new legislation in Quebec. Tires stores across the country are sold out of popular sizes (especially the less expensive tires) but if you look around, you can still find tires in your required size. You may just have to pay a little more.

Do you carry precious cargo in your vehicle (family, kids, etc)? Do you consider yourself to be valuable enough to your company and family to keep yourself safe? Do you possess a little courtesy when it comes to sharing the road with other drivers? How would you feel if your vehicle was damaged and you were hospitalized due to another driver’s decision to forego winter tires when those winter tires could have clearly helped avoid an accident with you? How would you feel if you took the life of someone else by simply trying to save a few bucks?

ATTITUDE ADJUSTMENT: Safety is an attitude. You either have the attitude or you don’t. There is no “sort-of” safety attitude. Far too many drivers choose to “cheap-out” when it comes to tires. The fact is that the average passenger car can be outfitted with winter tires for about $100 or less per tire. Let’s work that out. There are about one hundred and fifty days where snow, ice, slush or frost can come into play during the average Canadian winter. That works out to a daily cost of winter tires of about two and a half dollars per day for a set of four tires. Spread that figure over four winter seasons and the cost is just over sixty cents per day. What do you spend daily at Starbucks or Tim Horton’s each day? The truth is, you will have to replace your current tires at some point – especially if you drive all-season tires in the winter as the tread wears faster in colder conditions. But by driving on winter tires in the winter, you extend the life of your summer tires. If your tires are rated for 100,000 kilometers lifetime, then for every mile you drive on winter tires, you extend the life of your summer tires. Do the right thing and save your own life and perhaps the lives of others. Stop being cheap and start being safe.

Your Mission Statement

Do you know your organization's Mission Statement? If called upon, could you recite it correctly in front of your boss and co-workers? If you ARE the boss, could you recite the Mission Statement without hesitation and flawlessly?

If you've never taken the time to figure out what your Mission Statement is, then I'm going to hazard a guess that the organizational Mission Statement is full of generic messages that mean nothing at all and doesn't resonate with you or the people you work with.

"To be the best while offering superior service to our customers." (Boring)

"Treating our employees with respect so they can respect and serve our customers." (Yawn!)

"To be a successful organization making a healthy profit and leaving the world a better place." (Huh?)

How in the world are your people supposed to engage themselves on specific work if the mission or purpose of the work is not specific? Be specific. Be creative. Be bold. No really. Do it.

ATTITUDE ADJUSTMENT: Employees get a job description which is fairly detailed and specific in its duties. Why then is the purpose of the work not specific. Here's what needs to happen in your place of work during those slow days over the Christmas holidays when people are in the office just no one feels like actually working: assemble a team of thinkers and doers among your people from all levels of your workplace. Lock yourselves away in a board room and don't come out until you have a single sentence that every single person on staff can buy into - helping each employee engage in a purpose for doing the work. This is a great New Years resolution. Get at it and start making the work more meaningful.


Kevin Burns
Author & Attitude Adjuster
Adjusting Attitudes in Employee Engagement - Service Leadership - Corporate Safety

Toll-free 1-877-BURNS-11 www.kevburns.com

A Disturbing Question

I received a question this morning that disturbed me. The question is real.

 

"My father bought me a gold bracelet years ago for my seventeenth birthday. Every time I wear it, I get bad luck. And after I take it off, it takes me weeks to wash off the bad luck (financial loss, emotional roller coaster, weight gain, getting pulled over, etc....) Fast forward years later, I want to sell the bracelet because I can use the money. I have no desire to ever wear it again (although it looks very good). Every holiday season, my father asks me about the bracelet, and if I still have it. Should I sell it and say I lost it? Advice please."

 

Here is my response:

 

I think you answered your own question. You said that when you wear the bracelet you experience financial loss and now you want to sell the bracelet because you need the money? I'm going to guess that you weren't wearing the bracelet when you decided you needed more money. In fact, you said "fast forward years later" and you are still having financial difficulties. The problem isn't a cursed bracelet from your father. The problem is not being accountable for your life issues. No piece of jewellery comes with a curse. So stop blaming the jewellery for your "bad luck." Bad decisions create bad luck.

 

You don't gain weight from wearing a bracelet. I'm going to guess that poor eating habits, lack of exercise and insulating yourself from hurt may be to blame.

 

You don't get pulled over by police for wearing a bracelet. You get pulled over for speeding or driving poorly.

 

Bracelets don't cause emotional roller coasters. An inability to handle stress, poor view of your life circumstances and/or feeling out of control usually are the reasons behind an emotional roller coaster.

 

When you step up and become accountable for what you are and where you are in your life, you will soon figure out that good decisions overcome "bad luck." Life gets better when you get better.

 

Attitude Adjustment: No amount of blame on an inanimate object is ever going to improve your life circumstances. Blame is an outward view that something other than you is responsible for your results. Blame is what "victims" do. Stop being victimized by a loving gift that obviously meant much to the person who gave it to you - your father. Start figuring out what your decisions are that have led you to where you are in your life today and you'll soon figure out that the one common denominator in every difficult situation you find yourself in is not a bracelet. Take control of your life and stop handing all of the control over to a piece of jewellery. It's not making the decisions - you are.

How To Engage Employees

I have been saying it and writing about it for a couple of years now. And this week, proof positive that it works. What is it that I am speaking of? I'm speaking of getting employees more engaged in their work.

 

A new University of Alberta study, The Promise of Spirit at Work: Increasing Job Satisfaction and Organizational Commitment and Reducing Turnover and Absenteeism in Long-Term Care was published last month. The findings are no real surprise.

 

Everyone takes a job - or should I say, makes a career choice, for a reason. It is that very reason that most people can re-engage themselves with their work. All it takes is a little reminder once in a while that there was a reason each person chose initially to take a certain job. Rarely do you find yourself taking a job of last-resort. There are usually choices. It is in those choices that people find themselves with a mission or purpose for their lives: to feel that their contribution means something. It is in that feeling that engagement on the job takes place.

 

The study finds that for people who find a deeper purpose in their work, being of service, appreciation of themselves and others as well as a sense of community and self-care actually reduced absenteeism by 60% and reduced staff turnover by 75%.

 

In addition, those who reconnected with their mission saw a 23% increase in teamwork, a ten percent boost in job satisfaction and a seventeen percent jump in morale.

 

Employers benefited too: $12,000 of absenteeism-related costs saved in the five months following the study than over the same period last year.

 

And how difficult is it to see profound changes in employees from employers? It is simple really. Simply help your people remind themselves that the work they do has meaning. The employer must ensure that each employee's contribution is important.

 

Attitude Adjustment: Reminding employees that their work is valued is not done by memo, by email or by setting a policy. The work is done in a face-to-face discussion with an employee (formal or not as it doesn't really matter). The manager has to be willing to help his or her people see that the employee's contribution is being noticed and matters in the big scheme of things. If a manager finds it difficult to have a heartfelt conversation with a staff member, I will guarantee that engagement under that manager is low. Employees, however, can't sit around waiting to be stroked before they apply themselves. If the employee can't find any meaning in their work, then they should leave voluntarily or should be set adrift to find something that matters to them. Enough of the mindlessness at work. If you won't wrap your head around what you're doing, then find something else to do and let someone who can apply themselves do the job instead. 

Whiners Are Leaders Too

Kris is a retail sales representative in a department store. She has been with the store a long time and has proven herself to be one of the store’s top producers in sales. She has enjoyed her status as one of the top producers but unfortunately her success has made her a little arrogant on the job and this is where the problem begins for her.

 

Kris’s attitude is an air of self-deluded superiority and she harbors negative attitudes towards the store, the company and especially her immediate supervisor. She prattles on to some of the newer staff to ignore what the manager has to say and to just do things her way. She believes that her sales success affords her some kind of freedom and an entitlement to do as she pleases. However, time and again she is hauled into the manager’s office and has her hands slapped for saying negative things about the store and her manager - sometimes blatantly right in front of him.

 

“What are they going to do?” she asks some of the newer hires in the store. “Fire the top producer? They wouldn’t dare.”

 

After a hand-slapping, Kris will emerge from the manager’s office only to chide him again by laughing about getting her hand slapped.

 

There’s no doubt about Kris' arrogance on the job. It’s as though she is blatantly attempting to goad her manager into a showdown. Some of the staff resent her and the “I’m going to do things my way – to hell with the manager” attitude she possesses. It is a very uneasy situation for new hires. The new employees are responsible for working with Kris and maintaining a good working relationship with her and while also attempting to demonstrate their loyalty to the company and the boss – the person who gave them the job to start with. Most of the new staff and other department sales reps find themselves in a push-and-pull relationship between Kris and the boss.

 

You can imagine how difficult it would be to be working with a person who blatantly disrespects the boss. The tension in the air would be thick in this kind of work environment.

 

But as I studied Kris’ “could care less” attitude, the question that I came up with is how can Kris, with conviction, offer any kind of genuine customer service if she harbors feelings of resentment, disrespect and negativity towards her boss and her employer? How can she wave the company flag and be believable and genuine in her dealings with customers? Well she can’t. And she needs to be fired immediately.

 

Attitude Adjustment: I don’t care if the cause of a “cancer” in the workplace is the top producer. Anyone who will not show respect to a boss and to co-workers will not show any sort of respect to anyone – including the customer. Remove the cancer before it spreads to the rest of the staff. The boss, unfortunately, looks like a jellyfish by not doing the right thing and sending her packing as soon as possible. Until Kris is fired, she will continue to negatively infect the rest of the staff. Kris, sadly, is a leader. Leadership isn’t about who is in charge. Anyone who has followers is considered a leader – even if they whine, moan, complain and flaunt the rules on the job. Kris’ leadership abilities are misdirected and are causing pain for her, her manager and her co-workers. The solution is to kick her to the curb as soon as possible and send a message to the staff that disrespect is not tolerated. (I am sure a sigh of relief would collectively be breathed by the staff anyway.) At the same time, the staff will rise to the occasion and pick up where Kris left off and will serve their customers in a manner more befitting them. Unfortunately, sometimes “leaders” can be misdirected and negative. That sort of leadership will kill an organization. The negative leader must be deposed before morale goes into the toilet.

Get Rich - Right Now

The world economy is a little shaky right now. The politicians are throwing bail-out packages around like treats at Halloween (all you have to do is come to the door of government and hold open your pillow case and magically that pillow case will be stuffed with cash).

 

Personally, I believe that some businesses can actually turn things around by offering a helping hand during this tough economic time and I am willing to support some of them being helped. But I will never go so far as to say that government should just blindly give money away. I think there needs to first be a trade-off. Here’s what I’m thinking: before money ever gets doled out to a company, there needs to be a caveat in place that requires that the senior management team that lead the business to the point of needing a bailout must first resign and a new management team be put in place or there will be no forthcoming bailout package.

 

Why would anyone reward any senior management’s poor performance with more free money?  How will anyone ever be held accountable if a CEO is allowed to make poor decisions and poor choices and recklessly lead his company to a state of financial turmoil while at the same time being given bags of free money to do it all again? No, no, no. If the money is to save workers’ jobs, then the guys at the top need to go so the workers can be spared.

 

It’s the same idea as one company buying out another company. Senior management of the company being purchased is usually sent packing in a buyout. The same rules should apply here. Since the new investor is government (technically that means you and I), then we should have the right to remove poorly performing managers before we invest our money. Einstein said it best: “We cannot solve our problems with the same thinking we used when we created them.” So the guys who got their companies this close to bankruptcy need to go before any more money changes hands.

 

Other businesses and organizations are restructuring, re-tooling, re-thinking, re-adjusting and sometimes regretting not putting enough away for a rainy day – and guess what? It’s raining today.

 

But the point of my writing today isn’t so much about whether or not there is a need for bailouts. My point here today is to discuss the almost certain onslaught of shady individuals and businesses who will attempt to cash in on scared workers and those who fear for their livelihood. When people begin to fear losing their livelihood then without fail, along come those despicable individuals who will offer the “overnight millionaire” scam. They will make grand promises of quick money, easy riches and millionaire lifestyles if you would only purchase their “sure-fire” program. They will sell that program with grand promises of easy money and openly lie to you that if you would purchase their program, you will be able to quit your job and live the easy life - if you would only part with several hundred or several thousand dollars (usually the last of the savings for families hovering close to poverty).

 

The problem here is that most of these “overnight millionaire” scams claim to require little or no effort. Look, if a program or scheme promises you won’t have to work, won’t have to make any effort, just part with hundreds or thousands of dollars and follow a “simple” 1-2-3 step program, you’re getting cheated.

 

Attitude Adjustment: This is not a time for rash decisions and depending upon wild hopes and dreams. Anyone who promises you overnight riches with little or no effort is only after your money. Don’t be a fool. Don’t get taken. Don’t buy the “overnight millionaire” scam. Look, you didn’t get where you are financially overnight. It took a lot of years to get to exactly where you are today. No “1-2-3 program” is going to solve your problems overnight. Don’t buy in. Resist as much as possible. If you want to help yourself right now and you don’t handle money very well, find someone (a financial planner for example) who can help you do better with what you have. Read. Learn. Study. Become better informed about you, your money and how you handle it all. Please. Please. Please. Don’t get sucked into the get-rich-quick schemes. The only one who gets rich is the one who just took your money.

 

 

Silliness Is Everywhere

A trip to the grocery store is usually a mundane thing. But not yesterday. As I walked through the Produce department of my neighborhood grocery store in Calgary, the sign above the bananas display had me in fits of out-loud-laughter.

 

The sign simply read: "Imported Bananas. 78 cents a pound."

 

Just to be sure that we, as consumers, didn't think we were being duped into buying Labrador Goldfingers or Winnipeg Bluefields or, heaven forbid, Prince Rupert Brazilian Dwarf bananas, they had to erect a sign that actually read: "Imported."

 

I had to buy some and surprisingly, the imported bananas taste every bit as good as the regular, run-of-the-mill Canadian bananas we buy every day.

 

Attitude Adjustment: Go looking for it and you'll find a chuckle every day.

What Goes Around Comes Around

A few months ago my friend and business partner, Marty Park, blogged about how he doesn’t watch the evening news anymore.

“So how much media do you need to take in before you start to recognize you feel bad about the state of the world, the state of your city, your health, your car, your community, etc? I have said be careful of your inputs before. Be careful what you listen to, what you read and what you absorb. The media is often the absolute worst source of information. The news is now made up of opinion as much as it is fact today.”

I witnessed first-hand this week exactly what Marty was writing about. The eleven o’clock news on Global Television (owned by Canwest Global) lead with this story: an Internet television production company catering to the energy sector is laying-off ten employees (out of 100). Could this be the sign that the energy sector in Canada is in trouble? Even the spokesman for the company played it down, “We had to hire pretty quickly when the big boom was on. Now that things have started to settle down a bit we’re simply letting go some of the people who aren’t a really good fit with our organization.”

Are you kidding me? The energy sector is in real trouble because an Internet television production company is laying-off a few people – can you smell my sarcasm in this one? Is this story big enough to justify the “lead” story on any newscast? Will the people of Alberta wake up tomorrow morning and find that their world has changed because of these ten layoffs?

Even the next story, in a blatant attempt at sensationalism, was a little over the top: Westjet Airlines only made a $55 million profit in the last quarter – down from $72 million in the same quarter one year ago. As the Westjet spokesman said, “We are still the most profitable airline per ratio in North America and Top 3 in the world.” Global news tried in vain to show how the economy is crumbling because of Westjet’s "huge" drop in profits.

Literally, I was swearing at the television and the twenty-something news anchor who simply reads the story the way her News Director says to. Oh tell me it isn’t so. The world is coming to an end. Ten people were laid-off and Westjet only made $55 million profit (just in case you missed that last word - PROFIT) in ninety days. Just to put it in perspective, that's a profit of over $600,000 each and every day for 90 straight days.

But then today, proof positive that what goes around comes around. Newspaper publisher and broadcaster Canwest Global announced Wednesday it was cutting five per cent of its workforce across the country, or about 560 jobs, as part of its streamlining of operations in the face of an economic slowdown. The elimination of 210 broadcast and 350 publishing jobs involves voluntary buyouts, attrition and layoffs, and is expected to reduce annual operating costs by about $61 million, the company said in a release.

Attitude Adjustment: What you think about you bring about. You will always find what you look for. You will attract those things that you most worry about. Be careful what news and opinions you expose yourself to. Become a voracious reader. If you’re going to read a newspaper each day, read two – just for balance. If you’re going to watch evening news, watch them all and sort of the chaff from the wheat yourself. If all you do is subscribe to conspiracy web sites, well there's no hope for you. The more we read, the more we know. The more we know, the better our judgment. With good judgment, we are already ahead of most. As Mark Twain once said, “A person who won't read has no advantage over one who can't read.” And be very picky about who you get your information from and the influences that surround you daily.

Web Surfing In The Sky

Now, I don't get the chance to congratulate Air Canada for much these days (what with the fuel surcharge, extra bag charges, overweight bag charges, yadda yadda yadda) but I couldn't pass this one up. Starting sometime in the spring of 2009, Air Canada will start offering live Internet web service on some of their flights.

Here's some of what their Press Release had to say:

Air Canada intends to begin operating Gogo (on-board Internet Service) by spring 2009 aboard Airbus A319 aircraft on select flights to the U.S. west coast and will be accessible by customers with a standard, wi-fi equipped laptop or Personal Electronic Device (PED). Initially, the Gogo system will be powered by Aircell's (the company providing the Internet service) existing network and only available in the U.S. in order to make Air Canada's rollout fast, economical and simple. Upon successful completion of the initial phase, Air Canada plans to extend the system throughout its North American and International markets as Aircell's coverage network expands.

So, the only question I have: Will I have to pay for it once I'm on board? You've got to know that there will always be a charge while you're being held captive in a steel tube hurtling through the air at forty thousand feet. Where else can you go?

Quality Service Marketing Interview Part 2

A couple of weeks ago, I let you know that Part 1 of my interview with Sybil Stershic of Quality Service Marketing was available on her site. Part 2 is available now. Click here!

Human Resources - The New Corporate Sales Force

The battle for new talent is on. As Boomers are retiring in record numbers over the next few years, finding a workforce that can replace a Boomer's experience, ethic and diligence is going to be a tall order. In fact, too many organizations are resigned to the fact that they won't be able to replace their retiring employees as well. That to me is bullfeathers. Only one thing has to change - the Human Resources Attitude.

Corporations are competing with each other now more than ever over potential employees who don't speak the same language as the people trying to recruit them. It's not done purposely. It's just that Gen Y's fresh out of university don't often get appointed to the post of HR Director. Therefore the people doing the hiring now are older than the people they're hiring and the truth is that the recruiter and potential employee may not speak the same language.

Once upon a time, a Human Resources manager was pretty much the go-to person if you had questions about company benefits or wanted to confirm your number of vacation days. Outside of those two things, most employees were at a loss to explain what HR really did. So, what exactly is HR's responsibility in the corporate world today? Outside of what any HR professional would care to explain, ultimately the job is Sales. HR pros, you can go ahead and argue this one but if you do, you're missing my point (and probably a lot of really good people in the process).

Every job is sales and service. Think about it, sales and service is the starting point to how every company grows and prospers. If your organization is looking for the future stars of tomorrow then you've got to start finding them, attracting them and selling them on why they should come to your organization. That means you're in sales. And you had better be able to speak the language too.

Now, don't get me wrong. There are plenty of people who are willing to drop their resume on your desk in the hopes that you will hire them. There are a lot of people looking for work throughtout the USA and Eastern Canada. There will always be a steady flow of applicants. But what I am talking about is the top talent - the talent that every organization would love to have and the kind of talent that probably already has a job and is in high demand.

So, as an HR pro, consider stealing away valuable people from other organizations. If you want the good people you will have to go out and get them. Their current employers are probably trying to keep them too. Getting them to talk to you is going to take a little selling.

(Note: If your good people are being lured away and not near as many good people are joining your organization, then you have a corporate culture problem. You are going to have to sell even harder now to change that culture.)

The new Gen Y worker doesn't speak "Boomer" and has a resume that looks more like a road-trip hotel itinerary than a Curriculum Vitae. HR pros need to brush up on the jobs they are trying to fill. They need to know exactly what is entailed in every job (probably wouldn't be a bad idea to actually spend a little time in each department getting to know the inner-workings of your own organization if you expect to be able to attract and sell that top talent to come work at your place).

The new HR pro had better know their competitors too. Potential employees will want to know how you stack up against your competitor and you had better have a really good answer - something more than just platitudes of "honoring employees" and "respectful communications" and (ugh - my favorite) "a team-focused environment." Be real. Tell the truth. Acknowledge your weaknesses and show a potential employee how their contribution will actually make a difference to the organization and the culture.

So let's see: HR people have to know the language, need to be able to see through the gaping holes in resumes, need to know virtually every job in their own organization (that's called Product Knowledge), they need to network where these new workers are and lastly, they need to know their competitors and find that competitive advantage. Yep, sure sounds like Sales to me.

Attitude Adjustment: the HR pro that looks at the job as a sales position will be the winner in the search for top talent. If you think the job is some ivory-tower position, the best you'll ever do is to get is the leftovers after the good ones have already been picked. Start reading the books on selling and you'll quickly move further ahead than the HR person who refuses to believe that good talent needs to be acquired, schmoozed and ultimately, communicated with on a completely different level than the person who walks in with a resume hoping that you're hiring today. The marketplace is changing quickly. So should you.

The Customer Is Rarely Right

Imagine for a moment, as you serve one of your customers, that the customer begins to become belligerent and abusive towards you despite all of your best attempts to please the customer. Even though you are doing your best to diffuse this tenuous situation, the customer is just being an ass and is rejecting your offers of service. This customer just, it seems, wants to be abusive.

Now, also imagine your boss walking in on the conversation as the customer increases his abusiveness towards you and your boss sides with the customer. How would you feel? Would you feel like the rug was just pulled out from under you? Would you feel your value decreased? Would you pledge your undying loyalty to the company from that point forward? Would you give a damn about the customer anymore?

The sad truth is that this is happening all too often. Bosses, in their mistaken belief that “the customer is always right” will sometimes do whatever is necessary for the sake of keeping a customer (and his or her money) – even if that customer abuses one of his or her employees.

The customer is NOT always right. In fact, it could be argued that the customer is “rarely” right. Sometimes the customer is a jerk. Does being a jerk make a person right?

If you want to keep, not just your good people - but all of your people, working for you, then fire the customers who are insensitive, rude to or abuse your staff members - regardless of who that staff member is. Tell the customer that they are no longer welcome in your business. Refuse to take any further orders from them. Stand up for your people (hey, you trained them, paid for that training and have coached them all the way along – don’t let them down now).

You can’t afford to keep customers who make your staff look like idiots. Money in a wallet doesn’t give a person the right to act like a jerk. And as a staff member, don’t allow yourself to be belittled in the name of job-security.

Bosses, imagine that one of your top performers witnesses a lesser performer getting dumped on by a customer and you, as a boss, do nothing to stop this from happening. You will not only likely lose the loyalty of your lesser performer but your top performer as well.

In a situation like that, everyone, regardless of the performance abilities, will see exactly what kind of company he/she works for. Jumping to the defense of a top performer in the same situation and not jumping to the defense of a poor performer shows complete insincerity. You will not keep any performers if you are not genuinely dedicated to your staff.

Managers serve their employees - not the other way around. Staff serves customers; manager serves employees; the CEO serves managers, employees and shareholders. Every one serves someone. Employee loyalty is far more important than customer loyalty. If you are going to charge your employees with serving the customer, you had better make sure they feel that you (as a manager) are loyal to them if you want them to be loyal to the customer and in turn, make the customer loyal to your business.

Attitude Adjustment: The days of dumping all over your people and the fairy-tale belief that "the customer is always right" is dead. You will never have a relationship with your customers if you don't have a manager to employee relationship that works first. Think long and hard on this one. Customer loyalty is only as strong as employee loyalty. Serve your employees well so that they may serve your customers in the same way. If you, as a boss, don’t stand up for your people, you will probably end up serving the customer directly - you’ll be the only one left in the workplace willing to work with you.

Kevin Is Featured Guest This Week and Next

I had my brain picked this month.

Sybil Stershic, of Allentown, Pennsylvania and author of the book Taking Care Of The People Who Matter Most: A Guide To Employee-Customer Care interviewed me this month on a range of topics. Part One of a two-part interview is now on her Blog - The Quality Service Marketing Blog.

Feel free to have a look at our interview as well as the rest of her Blog. There are some great insights into offering quality service regardless of your industry.

Eye-Opening Survey Results

Perhaps we’ve become deluged with surveys but over the past week I’ve seen some survey results that were interesting enough that I thought I’d pass them along.

American Management Association:
Being kind to employees seems to be the right move for a boss when it comes to boosting performance.
Out of 660 respondents, the findings are as follows:
75% characterized their boss as “kind.”

• 84% of these said they plan to work for their company a long time
• 74% said they look forward to going to work each day
• 70% said they work as hard as they can
• 73% said they believe they can speak candidly with their boss
• 84% said they believe their boss really listens

14% considered their boss a “bully.”

• 47% of these said they plan to work here for a long time
• 32% said they look forward to going to work each day
• 54% said they work as hard as they can
• 42% said they believe they can speak candidly with their boss
• 24% said they believe their boss really listens

11% were neutral

Jobfox.com
Generation Y workers, the youngest of the four generations in the workplace, are not making a great impression on the job.
200 recruiters polled and the findings are as follows:
Who are the Great performers?

• 20% Gen Y
• 58% Gen X
• 63% Boomers
• 25% Traditionalists

Who are the Poor performers?

• 30% Gen Y
• 5% Gen X
• 4% Boomers
• 22% Traditionalists

Human Resource Professionals Association in partnership with retirement lifestyle consultants Life’s Next Step
627 HR pros surveyed and the findings are as follows:
With somewhere between 20% and 40% of the workforce scheduled to retire over the next five years, is your organization prepared for the coming talent shortage?

• 14% are fully prepared
• 60% are somewhat prepared
• 23% are poorly prepared

Hirescores.com
3000 British workers surveyed and the findings are as follows:
Almost half of British workers waste about a third of their workday pretending to be working. Typical time wasted: 2 hours 20 minutes every day.
96% admitted to doing unnecessary tasks to avoid work at some point in their workday.

Attitude Adjustment: We’re in trouble people – unless we all get a serious attitude adjustment soon.