The Attitude of Intellectual Capital

"Intellectual Capital" is buzzword these days. For the most part, it refers to the hidden-genius within an employee - the part that wasn't necessary in the job-description.

Too many organizations today are still using last century's model for hiring: developing a position and then sticking a body in it regardless of what else that body brings to the table. Today's model should be geared towards discovering the strengths of the applicant and finding something for them to do that taps those strengths.

So as organizations around the world resist the idea of changing their hiring practices to get the best from their people, they have given it a buzzword to make it seem kind of "foo-foo" and "out there." But the truth is, Intellectual Capital is really a description of all of the talents and aptitudes that someone possesses for which there are no categories on a resume. It's why the resume is dead.

ATTITUDE ADJUSTMENT: The easiest way to tap into Intellectual Capital in any organization is also the hardest way: ask. Ask for ideas and then shut up and make sure everyone else at the table shuts up too. Don't ever allow anyone to poo-poo any idea. If you're going to ask for an idea, you CAN NOT summarily dismiss the idea without risking any future ideas. The first indication that an idea is hare-brained is the moment you start to go into deficit in Intellectual Capital.

There are no bad ideas or crazy ideas. There are only those who can't see value in an idea because they don't understand it. Don't let the dimwits of your organization stifle the hidden creativity of the closet-geniuses because "no one else has ever done it." What a horrible thing to do - shooting down an idea because you don't get it. If someone can conceive of an idea, then someone can turn it into a reality.

If you want Intellectual Capital, there's a cost: everything you ever believed to be true must first be tossed out the window or nothing changes.

Just Got A Feeling

You have assembled a group of four university graduates into your interview room. All four graduated from the same university, all with relatively the same marks, and all are willing to work for the same money.

You’ve perused their resumes. They’ve all had the same basic life experiences, history and upbringing. So how do make sure that the candidate you choose will be a perfect fit with the rest of your staff, that your customers will like them and that they bring something to the table that is valuable to your organization?

You will trust your gut. It’s that same gut instinct that you’ve used to help make your business grow, to make good choices, to seize opportunities and to take risks. Your gut has been your best ally throughout your business career. Now you’ll make a gut-instinct choice for the best candidate.

You use your gut instincts, so why aren’t you encouraging the development of your employees’ gut instincts too? Instead, you train them in Time Management, Communication Skills and Team Building – all courses that appeal to the brain. You say you want your people to be more creative in solving customer problems but the courses you’re offering just teach them how to conform. You say you want new ideas and new innovations but you train them in last year’s old-school seminars using old ideas that are mediocre at best.

You’ve taken your cue from the educational system which is all about the marks and not about creativity. A University grad who finished at the top of his class doesn’t guarantee your organization any new ideas. “Top of the Class” just means someone knows how to study and remember course information and be able to regurgitate it when called upon.

ATTITUDE ADJUSTMENT: You need creative thinkers on your team who are not satisfied with “good enough.” Perhaps you have employees that are already capable of developing new ideas. But they don’t because since taking the Time Management course you sent them to, there’s no time for idle (creative) thought in their workday.

You want your people to develop new ideas and innovations. You want them to solve customer problems and internal productivity. You want them to be adventurous. You want them to treat others with decency. You want them to step up and be accountable. You want them to discover their leadership abilities. These are all personality and character traits and yet you’re trying to appeal to their brains in a logical way?

Soft-skills and personal development training is where you will find the skills your people need to succeed in the future. Build better people and you build better organizations. Get on it now or be left behind.