I've been sitting on this for months. Something that's been bugging me about who gets access to our programs — and who doesn't. Today I did something about it.
For years, the only way to work with me was through the PeopleWork Supervisor Academy. Twelve to fifteen supervisors in a cohort, live coaching every week, and a 58-week-long program. It's a fantastic program — over 1,000 graduates — and I'm proud of every single one of them.
But here's what kept bugging me.
I'd get calls from companies with three supervisors. Five supervisors. Maybe eight. They wanted the training. They needed the training. But they didn't have enough people to fill a cohort. So they'd say "maybe next year," and their supervisors would go right back to figuring it out on their own.
That's been eating at me. Because I believe — and I've said this a thousand times — you can't build a safety culture without your frontline supervisors. Not some of them. All of them. Including the ones at companies that don't have 12 to spare.
So I did something about it.
The PeopleWork Supervisor Learning Store is open. And now any company, any size, can get their supervisors developing real leadership skills starting today.
This is the foundation of everything I teach.
38 video lessons covering the seven people skills employees actually want from their supervisors.
Self-paced, under 10 minutes a day.
Your supervisors don't leave the floor.
They don't sit in a classroom.
They learn one idea a day and try it out with their team that same afternoon.
Whether you've got 2 supervisors or 20, each one gets their own program and works at their own pace.
Let me ask you something. How are your safety meetings going? Because let's be honest — most safety videos are ... uh ... terrible.
They're compliance-driven, fear-based, and your employees tune out before the first minute is over. They reinforce rules. They don't build connection.
They definitely don't answer the one question every employee is silently asking: "What's in it for me?"
That's exactly what 52 Benefits of Safety does.
Fifty-two short videos, one per week, each one showing your employees a real, personal reason to care about safety. Not because the rulebook says so. Because it actually makes their life better.
And it comes with a Facilitator's Guide so your supervisors can lead the conversation without any prep.
Play the video, open the guide, let the discussion happen.
A full year of content that builds community, connection, and genuine buy-in.
Want both? There's a bundle that saves you $495.
And for companies that have 12-15 supervisors and want to work hands-on with me — the live coaching, the daily lessons, the full 58-week experience — the PeopleWork Supervisor Academy isn't going anywhere. That's still the top of the mountain. Visit kevburns.com/supervisors for details.
But now there's a trail for everyone, not just the companies big enough to fill a cohort.
Your supervisors are waiting. They could start next Monday.
kevburns.com/supervisors | kevburns.com/52benefits
Keep caring,
Kevin